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job-huntSo its been a while since my last post.  Ironically this has been due to primarily my hunt for a new day job.  I am still with Microsoft but looking at a couple internal opportunities as it is time to make a change. I commit to continue writing and finally got around to building out a mini content calendar so expect more updates.

 The other factor was doing a bit of traveling.  To Vegas for my buddy Matt’s wedding.  Matt is a super smart guy and if you are looking to set up an LLC or S Corp you should go with him, he is the best in the business.  Check him out at http://www.mynewcompany.com (this is not an affiliate link, Matt and I go way back). 

In any event a couple things got me thinking today about job hunting.  One, the fact that MSFT cut another 800 people, and two, recently a few people I know have come to me asking about job hunting strategies. 

Now for those who know me, they know me as the guy who is always switching  jobs.  Its true, I tend to get bored fast, and once the challenge is gone, I usually am too.  Not to mention that while I believe in loyalty, I do not pursue loyalty to my employer at my own expense.  At the end of the day, I work for myself, no matter who is signing my checks so I go where I am best suited and where I can make the most.   Now on to the tips… Continue Reading »

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The Power of Visualization

humanmindSo I have been remiss in updating this for a few days with some time sucking projects at my day job.  During this time I have been giving my fledgling business much thought.  As I sat ruminating on how to keep plugging away at growing this business I realized 2 things.  Those are that in order to succeed you need to do 2 things: visualize yourself as a success and then stop thinking and ACT! Continue Reading »

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172179757_3678ac9317So for us newbies, it can be daunting to slap down yoru credit card to run 100′s of dollars of charges when starting up affiliate marketing campaigns.  I mean for the established players they have had the time and experience to build an established playbook on how to best apply their resources.  Not to mention they have already made all the failures us new folks get to look forward to.  That said, as I experiment with different offers and ads I have been looking for any deals I can find to lower my risk and keep costs at a minimum.  As such I’ve compiled a list of coupon codes to use on Yahoo Search Marketing to run some adds with no risk.  (Disclaimer, yes I worked for this group a long time and no, I did not get these from my old pals at YSM so don’t be hitting me up for special insider deals.)   I am posting these as someone once told me that the best way to help yourself is to help someone else.  So here you go folks, payin it forward! (Disclaimer 2: all these require an initial deposit of 30 dollars but c’mon 30 to get 125 back?  Thats an ROI).

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Display Advertising is Dead

banneradThe IAB released today a report done in conjunction with PWC on the state of online advertising.  The analysis shows a 5.8% decline in money spent on digital advertising comaparing the first 5 months of 2009 to the same period in 2008.  Clearly this is not a big surprise seeing as how we are in the midst of one of the worst economic climates of all time.  However what the headlines do not show nor is the media speaking about is the details associated with the numbers.  So the data:

In the first 6 months of 08 digital ad revenues were 11.51B dollars.  In 2009 10.9 or a 5.3% decline.  However look at the details: Continue Reading »

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So I get pinged by recruiters from time to time.  I am always amazed at how poorly the engine to connect companies/recruiters to candidates is.  I mean seriously, I have been contacted 3 times in the last 6 months for positions at Microsoft.  I work there for christ’s sake.

How is it we can get targeted performance based advertising to connect advertsiers and consumers with relative ease but when it comes to filling open positions (something you would think would be more critical) the whole process breaks down?

Resumes/candidates should work like search listings.  Your skills and abilities get indexed by spiders who crawl available people who are then searched on by employers.  You could set up “no follow” tags on certain job opportunities like friggin Farmers Insurance who seems to think I would be a great candidate to open my own insurance selling business.  You then optimize your resume to draw attention to the right employers.  All would be managed via algorithm which could get you banned for spamming the engine.  There has to be a better way.

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